Big Amazon sales numbers can look impressive—but they don’t tell the full story. In March 2026, I generated over $81,000 in revenue, but what actually mattered was the $15,177 in net profit after fees, returns and expenses.

Choosing between FBA and FBM is one of the most important decisions Amazon sellers make. Both models can be profitable, but they come with different trade-offs in control, cash flow and scalability.